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Five Ways to Fight Mission Drift

Are you or your organization losing touch with your mission? Mission drift is all too common, even in organizations whose sense of mission should continually inform every choice made especially in hospice. Without clarity around our mission and full commitment to it, we can also lose sight of our purpose, and ultimately fail to serve the people or cause for which our organization was created. Once that happens, it’s as though we’re swimmers caught in a powerful riptide that pulls us further and further off course.
Photo by David Iskander

Mission drift doesn’t happen overnight. More often it’s a sort of death by 1,000 tiny cuts.  A bad executive hiring decision is made by the board or by upper management because we’re so blinded by the resume that we’re willing to ignore the new hire’s lack of understanding of or commitment to the mission. Our frontline workers may be handed a copy of our mission statement...